PR

CI

Introduction Of CI

Logo

Main Color

Blue, as main color of Kyungshin, demonstrates dynamic and future oriented challenging spirit and thrust as well as rational and young leader. Due to, color is the first recognized visual element, separate color print is applied in principle, but four-color process can be available in case. The printing method, concentration and paper quality may make slight difference in the color expression. Thus, the best condition must be secured.

PANTONE 2935 C

CMYK C100 M52 Y0 K0

RGB R0 G91 B187

PANTONE 2736 C

CMYK C100 M92 Y0 K0

RGB R37 G38 B169

PANTONE Cool Gray 10 C

CMYK C38 M29 Y20 K58

RGB R97 G99 B101

PANTONE Cool Gray 2 C

CMYK C5 M3 Y4 K8

RGB R213 G214 B210

Sub Color

Sub color of Kyungshin consists of blue and grey color. As color is the first recognized visual element, special attention must be taken The printing method, concentration and paper quality may make slight difference in the color expression. Thus, the best condition must be secured.

Blue

CMYK C100 M10

RGB R0 G161 B228

CMYK C100 M25

RGB R0 G143 B213

CMYK C100 M35

RGB R0 G131 B202

CMYK C100 M52

RGB R0 G111 B186

CMYK C100 M75

RGB R0 G84 B166

CMYK C100 M90

RGB R33 G64 B154

Grey

CMYK K10

RGB R230 G231 B232

CMYK K20

RGB R209 G211 B212

CMYK K25

RGB R209 G211 B212

CMYK K35

RGB R199 G200 B2002

CMYK K45

RGB R157 G159 B162

CMYK C100 M90

RGB R138 G140 B142

CMYK K70

RGB R109 G110 B113

Legal Name

Corporation name is the legal registered name and the logo is developed according to type, thickness, proportion and distance of each font. Accordingly, arbitrary deformation must be prohibited and contact Cl manager for additional development.

Korea

English

China

Signature

Signature indicates the combination of logo and affiliate company legal name, which is arranged according to basic regulation of Cl. It must be used according to this guideline. Accordingly, arbitrary deformation must be prohibited and contact CI manager for additional development.

Horizontal

Vertical

Graphic Motif

Basic Elements are basic and core elements for CI system with which the corporation Image can be secured systematically.

Logo
Color
Typeface
Graphic Motif